Why do you tweet?

I saw a tweet from @Robin2go which had a hashtag, #psutlt. I looked up the hashtag, trying to find what she was talking about, and I found another tweet by @jeffswain talking about “Why do you tweet?” with the same hashtag. Jeff also has a blog, five-4-six,where he posted the same video. Here is my response.

Why do you tweet?

This is such a simple question but everyone finds it impossible to simply answer. It’s like asking why do you talk to people or why do you listen to people.

I tweet to and talk with and listen to people – like you Jeff – that I’ve never met but with whom I have something in common. I think of tweeting like a constant conversation taking place on the internet and twitter users can choose to join or listen. I think there is a little more transparency with twitter than with instant messages. So, I, like a lot of people, have more personal conversations on twitter.

I started my twitter account in October 2008. I didn’t really commit to tweeting until March 2009 at SXSW. It seemed like everyone there had an iPhone and was on twitter. I was actually blogging my notes from the conference and I found a nice API that would tweet my blog posts. So that why I started tweeting.

In October 2009, I went to HighEdWeb, and again everyone had an iPhone or a laptop, and it seemed like everyone was tweeting – constantly. I started reading the hashtags in tweets from the conference and putting a face with the presenters I was hearing. I realized then that they are people like me and twitter is another tool – like instant messengers – that we can use to have conversations. I also realized the difference from AIM is that twitter is a many-to-many conversation. The only limitation on how many people you can talk to is how many people follow you. Since HighEdWeb I’ve followed lots of people from the conference and we have shared several ideas about higher education.

Budget cuts for Texas’ universities

In 2009 I said the recession isn’t over. I guess it needs to be said again – for future reference: history repeats itself! This is the third time I’ve gone through a recession or slow-down or bubble-burst in the 15 years that I’ve lived in Texas. In the public sector, especially higher education, I think the recession doesn’t really hit until 2 years after the worst of it hits the rest of the world. If we say the recession started in 2008, it was at its worst in 2009, then higher education can expect the worst (at least in Texas) in 2010-11. It’s no coincidence that the Texas legislature is deciding the biennial budget for 2010-11, and universities are facing huge budget cuts – some as much as $14 Million each year. The worst is still to come.

Texas A&M may have to cut $28 million out of its budget over two years. Source: Texas A&M looking for funds to cut after state mandate | The Eagle.

What does it mean to be the worst for an institute of higher education? It means the legislature cuts state monies going to the university systems. In Texas there are at least 6 major university systems: University of Houston System, University of North Texas System, University of Texas System, Texas A&M University System, Texas State University System, Texas Tech University System.

Texas A&M-College Station is in the early stages of identifying potential cuts. Officials have asked departments to prioritize projects in case the state doesn’t provide all the requested funding. Source: Texas universities to cut back after endowments hit | Dallas Morning News.

HighEdWeb 2009 Wrap Up

UPDATE:
Links from the conference

• http://www.flickr.com/photos/highedweb/
• http://highedweb2009.ning.com/
• http://2009.highedweb.org/
• http://twitter.com/HighEdWeb

After conference links

• The Great Keynote Meltdown
• How Speakers Should Integrate Social Into Their Presentation
• Valuable Web Content
• Presentation: from receive through react to interact
• Takeaways from the Great Keynote Revolt of 2009
• Keynote ruckus at HighEdWeb
• There and Back Again, a geek girls tale of #heweb09
• speakers: learn from twitter hecklers
• HighEdWeb 2009 Wrap Up
• Twitter-heckled Key Note Speaker – Know your Audience!

The first-timers raise their hands at orientation.

If you read the posts in this blog tagged with heweb09 you’ll see my notes from sessions I attended. Several were good, a few were not-so-good. Going from memory of my evaluations, I would say my average score of sessions was 5.5 out of 7 (78%).

Was it worth approximately $2000 to attend? When I was in school 78% was a “C”. It was passing, but you couldn’t get into graduate school with a C average, and you couldn’t get a good paying job with a C average. Now, you should know that I grade rather conservatively. No one got a 7 on my evaluations; no one got a 1. If I like it and I thought I learned something they got 6. The first keynote would have received a 7, the best of track winners I attended would have received a 7, but these were not graded. So overall, I will come back if it is in the budget, but I wont fight for it if it is not. (It cost me a lot of money that cannot/wont be reported on the expense report.)

I met a lot of people, and followed several tweeple. I learned a few things and was entertained. Those were part of my goals so I can say that part was met. I don’t have H1N1 and I don’t think I gained 10 lbs and I got some swag, so check on those goals too. However, I was a little surprised at the skim-the-surface approach of the sessions. I know there is a lot of material for the board to choose from and they did a good job of touching on major aspects of higher education web. I felt like I was back in college: class for 90 minutes then 15 minutes to get across campus, and a lack of detailed information about lecturers’ materials before getting to the session. (Kudos to Daniel Frommelt for putting his session, “Augmented Reality“, online before coming to the conference.)

The back channel t-shirt.

Unfortunately for the conference I learned something else – what happens in the backchannel doesn’t always stay in the backchannel. This shirt (“I Survived The #heweb09 Keynote“) is an example of what came out of the backchannel after Tuesday’s (October 6) keynote speech. My netbook battery was low so I did not get to read it while it happened. You can read the transcript of the backchannel during keynote #2.

After the conference a few us wrote analyses that reflected the words of Michael Fienen:
“I think that it’s important to admit that several of us might have overstepped a professional line, but I think the event itself was not uncalled for and is an important example that audiences are no longer passive.” Source: The Great Keynote Meltdown of 2009 | .eduGuru.

After I read the article my tweet comment was “@fienen Good observations 1) material not relevent to an educated crowd 2) reflects poorly on “us” 3) pressure for next year.”

We have something to think about for next year. In this age of transparency you must “know thyself” and be an expert in your area – experience and ignorance shine equally through the window of our minds. We are people in higher education with limited budgets that come together to live, laugh, learn, and we express ourselves using the technology we help to create – the web.

Post Script

Conference committee for HighEdWeb 2010 remember three little words, “hella drop shadow“

WordPress University

Stephanie Leary
Website Administrator, Texas A&M University

October 7

CMS Capabilities

• posts and pages
• scheduled publishing
• basic workflow
• easy media embedding
• excellent seo
• ubiquitous feeds

Killer Feature is the User Interface. (made by happycog)

Post vs. Page

Posts have…

• included in feeds
• categories
• tags
• excerpts
• comments and trackbacks
• custom fields

Pages have…

• not included in feeds
• page parent (not categories)
• template
• menu order
• comments and trackbacks
• custom fields

Pages can…with plugins

• included in feeds
• categories
• tags

The dirty little secret because pages are posts and posts are pages.

Things that are posts

• blogs
• news archives
• press releases
• podcasts
• newsletters
• magazines
• journals
• …

Things that are posts

• anything you want in a feed
• anything organized by date

Things that are pages

• anything that does not change often
• anything that is not organized by date

Other things

• media uploads
• users
• links

Demo

• installation
• file import
• basic options
• reading settings
• permalinks

Less blog, more CMS

• magazine-style home pages
• great url structure
• no category or archives
• contextual navigation
• breadcrumbs
• subpage listings

Magazine Layout

• multiple content areas
• category sections
• list of subpages
• widgets

Required theme files

• index.php
• style.css

Other recommendations

• functions.php – this is where you define widgets
• screenshot.png

More files

category.php = global category theme

category-6.php = category theme for catid=6

How a theme file works

• get_header
• The Loop
• get_sidebar
• get_footer

sandbox, hybrid, thematic themes to start looking at

Inside The Loop

• title
• content/excerpt
• date
• categories
• tags
• author
• custom fields

Complicating matters

• custom loops
• multiple loops

Modify the query (query_posts)

• limit
• offset
• parent
• categories & tags (include/exclude)
• sort order
• type
• author
• status

Sidebars

one included by default – get_sidebar()

can use more than one with php file include syntax

Widgets

theme/plugin hybrid

can be defined in functions.php or installed as part of a plugin

Built-in Widgets

• archives
• categories
• calendar
• links
• RSS
• pages
• meta (log in/out, feed)
• recent posts
• tag cloud
• text

Plugins

6735 plugins and growing

Plugins can…

• add widgets
• create template tags
• modify loops
• create shortcodes
• alter user roles
• provide custom fields
• alter write screens
• add JS libraries

Putting it all together

We want…

• pages
• a blog
• subscribe to comments
• a podcast
• a contact form w/spam guard
• a private area
• users to be redirected on login

Sidbar login plugin

Peter’s login redirect

Problems with private

visibility: menus

granularity: groups

privileges: roles

Plugin to fix this – Role manager (for now)

[PressThis podcast talks about world press]

Hiding the admin area

• sidebar login
• front-end editor
• P2
• posthaste

Moving servers

• changing domains
• edit database fields
• use config file constants
• changing directories
• maintaining permalinks

Caching Plugins

• WP Cache
• Super Cache
• W3 Total Cache

What’s New in 2.9

• image editor
• trash (posts, pages, comments)
• new excerpt filters
• easy changes to contact profile fields
• included handbook (printable)
• category-slug.php

What’s different in MU

• each user gets a blog
• each blog gets a set of db tables
• users can’t upload themes or plugins
• site-wide plugins installed for all
• site admin screen (and role)

Calendar plugin: AMR ICAL Event

Cross-site Scripting: What Is It, and How Can You Protect Your Site from Becoming a Victim?

Paul Gilzow
Programmer/Analyst-Expert, University of Missouri

twitter: gilzow

October 7

(This was Winner of Best of Track TPR)

Presentation http://2009.highedweb.org/presentations/TPR5.zip

or local copy Cross-site Scripting: What Is It, and How Can You Protect Your Site from Becoming a Victim?

Same Origin policy: 1 page in 1 tab can’t interact with other page in another tab.

Injection attack: accept exploits the trust for a site

Education sites are the worst for xss.

URL Shorteners are bad: need to be locked down in edu

Three main types:

1. non-presistent/reflective – most common, relies on social engineering (GET data)
2. persistent/stored – web forums, social media sites (POST data)
3. local – less likely but dangerous (html files on your desktop)

Try

” ‘ < abx >

The People directory “search” is not google and thus another company (in house) makes the search – more vulnerable.

How to protect:

Be paranoid. Trust no one. Layers, layers, layers.

Input filtering

Input validation

Output encoding

Intrusion detection system

PHPIDS

Tidy the output

HTML Purifier

AntiSamy

www.xssed.com

No Script plugin for Firefox.

Look at phped for php editing.

Maybe the Purpose of Our Redesign is Only to Serve as a Warning to Others

(Winner of Best of Track MMP)

Anthony Dunn
WCMS Coordinator, CSU, Chico

October 7

Presentation http://2009.highedweb.org/presentations/mmp11.pdf

or local copy Maybe the Purpose of Our Redesign is Only to Serve as a Warning to Others

Background Info:

In 2007 Chico had a web committee (formed 1996) that governed the internet.

It was/is political environment.

Current site was november 1999

Current design april 2004

Jerry Spool “redesigns always fail.” If you do it right you don’t have to redesign. It grows as needed.

Someone needs to take responsibility, and establish a web governance structure.

They should take ownership of the content (brand). Then others come to them and ask for a recommendation of how to put something on the web.The benefit is that it removes politics for the process.

In the beginning it was hard to decide what each (of 4) group does; what is their role. But with time it got ironed out. “If you don’t have high-end buy-in, you will fail.”

Create a competent and sufficient team. A team of designers is not enough. A team of programmers is not enough. You need a team of all of these. If you a lacking one it will be evident.

Define the project. Identify what’s wrong with the current site. Set the scope; sign off on it (accountability). Ask what do you want it to do (brainstorm); don’t bogdown. Define the phases, deadlines, milestone to be accomplished.

The biggest constraint was budget. It didn’t exist. Having no budget helped to pair-down the site. Focus on what needs doing not what they want to do.

Do the research: crazyegg, google analytics, user surveys. Helpful, but not a lot of useful information.

It help find best practices. It helps to learn from other sites’ mistakes. Get input; focus groups, meetings with stakeholders.

Plan your content. Number 1 reason it fails is because of content. Make information architecture(?). Make wireframes. Keep track of every piece; inventory the content.

By doing all this stuff it defused negative reactions for future designs.

Frameworks = no budget friendly. Write a bunch of extra (custom) stuff.

Take Away:

• get buy-in and high-level ownership

• make sure you have the right people on your team

• clearly define the project and its scope

• do the research

• get input and feedback

• have a content strategy and plan

Show Me the Data: Usability-driven Web Design

Jason Alley
Instructional Technologist, Lafayette College

@jasonalley

Kenneth Newquist
Web Applications Specialist, Lafayette College

@knewquist

October 6, 2009

Problem:

Time to redesign site

Everyone has opinons about what works, but they don’t have data

Replace opinion with fact

http://its.lafayette.edu/

Use software called ScreenFlow

Tests aren’t about the user it is about the website.

Survey:

10 usabilty questions

2 volunteer questions

Setup: Opinio web survey tool and $10 gift card

Asked why they go to the site

5 common tasks

5 faculty tasks

5 students tasks

camera

screenflow

procter/recorder

What was learned:

people don’t search – they have to use the right term

dense pages are hard to scan

category pages are difficult to browse

getting to a page was half the battle

Used a open card sort: let user sort them. Proves other people think differently then the designer. Helps identify trends.

Great idea but…

1. We don’t have time
2. We don’t have money
3. We don’t have the space
4. We haven’t don’t this before

But then…

1. Testing takes some time.
2. Analysis takes longer
3. Much much longer.

Augmented Reality – Merging the Virtual World into Ours

Daniel Frommelt
@Frommelt
University Web Coordinator, University of Wisconsin – Platteville

October 6

Presentation at www.uwplatt.edu/web/presentations

Augmented Reality asymmetric marker.

AR is adding, modifying reality.

They exist now.

It’s not a hologram.

It starts with a marker that is asymmetric.

More complex = smaller margin of error.

Use Blender: flash base AR.

It triggers a Flash with ActionScript when shown to a web cam.

Needs audio in/out and video in/out.

You can make virtual popup books.

He had lots of examples.

So where do we go from here?

Bunch of resources.

An Argument for Semantics – Why Developers Should Give a Hoot about OWL

Brian Panulla
Director, Extreme Events Laboratory, Pennsylvania State University

October 6

Presentation http://2009.highedweb.org/presentations/TPR9.pdf

or local copy An Argument For Semantics

The quest for a smarter web

What is semantic web and why would I want one.

The “O” word – ontology

Using SW technology today

New w3c

RDF, RDF Schema, OWL

Each build on one another, but all are fundamentally RDF

Implied Meaning

What we have now needs a human to process it.

We want to markup for machines

meaning of symbols

• words usage, connotation

• images symbolism

become real useful when shared

• between individuals

• within a community or culture

Is this more catherderal thinking?

• Top-down ivory tower approach has led to out current network of walled gardens of data

• Could some of out data be more open?

Why can’t we pull non-sensitive data from an open, central source?

How many Web applications have local copies of:

States, countries, campuses, majors, courses?

Why are we maintaining them?

Separation of concerns

• smarter data is driving new levels of separation of concerns

• content, presentation, behavior, and rules

Is HTML dead? No

The SW infrastructure

a parallel information architecture design pattern for smarter applications

web content, pages and sites do not

roadmap to smart data

• entities as resources

• specifying relationships

• drawing inferences

Entities as Resources

Locally “IST” refers to at least 6 entities (for Penn State)

how do we identify entities

differentiating between conceptual entities creates the need for an identifier

indefinite article A college of IST

Convention allows us to simplify integration of data across systems

Convention is implicit symantics

In the absence of a good candidate key, each organization usually make an ad hoc identifiers.

We have a handy tool to globally identify – it’s URI

Normally they are unique, but that can be overwritten

RDF

RDF is the language that gives us resources, specifies properties

RDF can be used to specify is-a, is-a-member-of,

It stores as triples: subject, predicate, object

RDF schemas

dont give meaning

Ontology gives meaning

a formal ontology is a representation of a true ontology in some sor of communicable format

“its the next level up from schema”

OWL features

classes, properties, individuals

Data can be inferred or derived with owl/rdf with symantics.

Ex: if a is near b and c is near b then a is near c.

twitter: bpanulla

Actionable Web Analytics for Higher Education

Joshua Ellis
E-Marketing Manager, Penn State Outreach

Shelby Thayer
Online Marketing Associate – Web Strategy, Penn State World Campus

October 6

What is analytics:

competitive intelligence

voice of customer

web site behavior onsite analytics

10/90 Rule

10 % tool

90% analysis

why measure

optimize marketing efforts

optimize user experience

Is your site effective? Forget about the site for a second. What are you business objectives? Once you have business then you can look at website objectives. Give it a time frame and make it measureable.

Key Performance Indicators (KPI)

Measures to use to see if your web site is meeting the objectives. Ask so what? If you can ask so what 3 times and get an actionable item each time then it is a KPI.

Segmentation is critical

look at trends before the campaign gets rolling.

If the trend is there it is a good objective.

Ex: you want to increase iPhone visits

Trends

100k visit today…or we increase 50% over yesterday or last month (time measurement)

Then they need context: Huge bounce rate got several click throughs or low bounce got a couple

But then go back and check: what causes the good and bad numbers.

Going through the numbers translates in to saving cost and time.

Fallout

link to form > form > thankyou

check numbers where people stop in the stream.

User testing

How do you know if it works? Measure before and after. Use your KPI for goals with time frame.

Free usability test

• Referring keywords

• Internal site search keywords

• Knowledgebase keyword phrasing

Segmentation

Possible segments: internal/external, in-state/out-of-state, search terms, frequent flyers

Referring Keywords

Internal site search

Site overlay (heat map)

It’s good but not perfect. Not good with javascript.

Events

Funnels

Get Your Easy Button: Web and Marketing Working Together

Kevin Lavelle
Coordinator of Web Services, Xavier University

Maggie Ridder
Director of e-Marketing, Xavier University

October 5

Project “Road to Xavier” is a recruitment campaign.

Cost, time, fixed content were the constraints.

Decided to move away from big budget because it wouldn’t have the best impact – timing and audience wasn’t ready.

Their real plan:

• 3 print pieces

• landing pages

• events

• addition elements

Division of labor:

• Admissions

• Marketing

• Web services – tracking data fed back to Admissions

They had 8 key target programs and after brainstorming they came up with “I Am…” (role, service, )

Print pieces told a story. And they told what is the input component and what is the result.

Landing pages complemented the print page brand/content and were listed on the print pieces. This enabled easy stats of hits and emails.

Follow up emails of print.

Phoning: faculty calling students, student calling students

alums calling students

they each had guides

website with contact reports

weekly email bulletin

The result was 70% of students that attended an event enrolled. That was 20% of admitted enrolled at Xavier. Goal was 940 they got 1174.

Lessons:

• focus on growth potential and capacity

• collaboration and working together

• clear responsibilities, communication and regular meetings

• involving faculty and alumni

• keep the team small, working with limited dollar resources

Now what:

• strategic review of programs to highlight

• reuse existing profiles and media

• strong, focused events

The success of last year lead to more input from their team.

Road to Xavier is a portal like howdy.tamu.edu

They do a lot of their business there: housing, accounts, profile/directory information.

The New Academics of Social Media Networking

David Hart
IT/IS Project Manager, Stanford University

October 5

They used a vendor’s solutions for the majority of development.

social community = academic community = share!

If you build it, they will come?

Their project was named Community Services Platform

The project processed well for about a year and then they reviewed business rules with each of 3 departments: they could not force unity among all three departments. This caused delays and scope creep.

“film, works of art are never completed, they are only abandoned” Leonardo de Vinci and Steven Spielberg.

twitter:

Web Project Management

Jesse Rodgers
Associate Director, VeloCity, University of Waterloo

October 5

Presentation: http://2009.highedweb.org/presentations/MMP4.pdf

• First committee meeting make a memo of understanding

• follow process, deliver product

• constraints: scope, time, cost

• manage resources

• identify risks

• breakdown action items on a timeline

• agile process: ’sprint’, ’scrum’

• get involved:

  • basecamp, excel, word

  • breakdown

  • time estimates

  • followup on times

  • share info

• Use version control

  • github

  • subversion

  • cvs

  • team foundation

• Track issues

  • document milestones

  • track conversations, changes in rationale

  • generate reports if needed

• Track issue software

  • bugzilla

  • trac

  • team foundation

Jesse Rodgers

twitter: jrodgers

www.whoyoucallingajesse.com

General Session (Lunch Keynote)

Keynote by Jared Spool, founder of User Interface Engineering, the largest usability research organization of its kind in the world. Learn more about the speaker.
October 5, 2009

On a scale there are varying degrees of …

• Tricks
• Techniques
• Process
• Methodology
• Dogma

Successful teams use Tricks and Techniques.

Three Questions:

1. Vision – Can everyone on the team describe the experience of using your design five years from now?
2. Feedback – In the last six weeks, have you spent more than two hours watching someone use either your design or competitor’s?
3. Culture – In the last six weeks, have you rewarded a team member for creating a major design failure?

Five-Second Page Test – take real or mockup to a small group and ask a question. http://fivesecondtest.com/
There are 14 different types of questions people ask on inuksuk sites irregardless of the industry.
[This is like HDC top 12]
Inukshuk means a place where people have been before – like a blog where people comment.
www.uie.com/briansparks

Implementing Reason CMS with Small Teams and Small Budgets

Nathan White
Web Application Developer, Carleton College

Charles Fulton
Computer Support Specialist, Kalamazoo College

Steve Smith
Reason Programmer/Analyst and System Support, Luther College

Melissa Dix
Assistant Director for Web Services, Beloit College

October 5

Presentation style is round robin each college sharing some details of their implementation.

Uses WYSIWYG editor also developed by Reason.

Allows ‘type’ creation: like ‘page’ or ‘form’ or ‘WhatEverIWantToNameIt’

Uses Google Docs Form tool (e.g. Form Builder)

http://apps.carleton.edu/opensource/reason/

Nurturing Communities with Social Networking

Kristofer Layon
Director of Web Design & Online Collaboration, University of Minnesota

October 5

Social media can create community:

• Group of people having a religion, race, profession or other particular characteristic in common

• Feeling of fellowship with others as a result of sharing common attitudes interests

• Group of interdependent organisms of different species growing or living together in a specified habitat

Are you bringing people together that are similar or different?

Principles of good social media personae:

• be factual most of the time

• be sincere and polite all of the time

• carefully weigh entering into politics…or otherwise straying off-topic (80/20 rule)

• be consistent (singular voice)

• be human

Examples:

• blogging, social networking:ning, photo sharing: youtube, micro-blog: twitter

• integrated social media: minnewebcon

What was ROI for minnewebcon09:

• twitter: 1400%

• facebook: 285%

• banner ad: -54%

Social media feels immediate, but you need to plan for the long term. It takes time. Use the plan. It may change some, but it guides you and should be used.

Advice:

• plan

• humility

• persistence

twitter: klayon

Using WordPress MU as a Web Content Management System

Sarah Barnes
Web Developer, West Virginia University

Alisha Myers
Professional Technologist, West Virginia University

October 5

Why use it

• Core is solid but doesn’t do everything
• Extensible open source
• Available to more people over a in-house solution
• It works because of the admin side: multiple managers managing multiple users
• Create multiple themes and lock them down from changes
• Admins can approve plugins

Why not use it

• Media library: everything all together organized by day, month. Plugin to fix: custom upload directory
• Running PHP on page/post needs plugin
• Forms have issues. Plugin to fix: Contact Form 7

Audience Input:

Plugin for images: NextGEN Gallery

twitter: srbarnes

twitter: alynnmyers

Client-side Interactivity Through Javascript – jQuery and AJAX

Jason Woodward
Director of Administrative Computing, Cornell University
@jdwcornell

October 4, 2009

http://2009.highedweb.org/EventDetail.aspx?guid=4c46d953-9dbb-495e-b8b0-02fd694e7aa4

http://heweb09.jdwcornell.com/links.html

Part 0: Bookkeeping

• JSONView 0.2

Part 1: Tech Review

JSON

• http://www.json.org/example.html

XML

• http://www.w3.org/XML/

XHTML

• http://www.w3.org/TR/xhtml1/

CSS

• http://www.w3.org/TR/CSS/

HTTP

• http://www.w3.org/Protocols/rfc2616/rfc2616.html

DOM

• http://www.w3.org/DOM/#what

JavaScript

• Read JavaScipt The Good Parts O’Reily Books
• http://www.crockford.com/javascript/
• Secrets of the JavaScript Ninja

Part 2: jQuery

$ is a function as in $(document) that returns jQuery object.

ready is the method

Getting Started

• http://docs.jquery.com/Tutorials:Getting_Started_with_jQuery#Setup
• http://code.google.com/apis/ajaxlibs/documentation/
• Learning jQuery 1.3

<!DOCTYPE html PUBLIC "-//W3C//DTD XHTML 1.0 Transitional//EN"
   "http://www.w3.org/TR/xhtml1/DTD/xhtml1-transitional.dtd">
<html xmlns="http://www.w3.org/1999/xhtml" lang="en" xml:lang="en">
  <head>
    <title>#heweb09 Twitter Session Companion</title>
    <script type="text/javascript" src="http://ajax.googleapis.com/ajax/libs/jquery/1.3.2/jquery.min.js"></script>
    <script type="text/javascript">
      $(document).ready(function() {
      alert('DOM ready!');
      });
    </script>
  </head>
  <body>
  </body>
</html>

Selectors

• http://docs.jquery.com/Selectors
• http://www.cornell.edu

Traversal

• http://docs.jquery.com/Traversing

Manipulation

• http://docs.jquery.com/Manipulation

CSS

• http://docs.jquery.com/CSS

Events

• http://docs.jquery.com/Events

Effects and UI

• http://docs.jquery.com/Effects
• http://docs.jquery.com/UI
• http://docs.jquery.com/UI/Tabs#Back_button_and_bookmarking

Ajax

• http://docs.jquery.com/Ajax
• http://malsup.com/jquery/form/

Browser State Preservation

Use browser state preservation when someone bookmarks a page with AJAX code.

• http://plugins.jquery.com/project/jquery_history
• http://www.balupton.com/projects/ajaxy/demos/history/

Part 3: The Project

Wireframe / Mockup

• http://www.balsamiq.com/

Break it Down

• http://etherpad.com/jdwcornell-heweb09-project

Build The Pieces

• http://etherpad.com/jdwcornell-heweb09-project-js1
• http://etherpad.com/jdwcornell-heweb09-project-css1

Putting them Together

• http://heweb09.jdwcornell.com

Appendix

#heweb09 twitter session helper API

http://heweb09.jdwcornell.com/oauth/twitter/login

http://heweb09.jdwcornell.com/oauth/twitter/logout

http://heweb09.jdwcornell.com/api/heweb09/screenname

http://heweb09.jdwcornell.com/api/twitter/search.json?q=%23heweb09

And any other read-only Twitter API  http://apiwiki.twitter.com/

http://heweb09.jdwcornell.com/api/heweb09/populate/

http://heweb09.jdwcornell.com/api/heweb09/rightnow/

http://heweb09.jdwcornell.com/api/heweb09/attendees/TPR

http://heweb09.jdwcornell.com/api/heweb09/attendees/TPR1

http://heweb09.jdwcornell.com/api/heweb09/schedule/

http://heweb09.jdwcornell.com/api/heweb09/schedule/TPR

http://heweb09.jdwcornell.com/api/heweb09/schedule/TPR1

http://heweb09.jdwcornell.com/api/heweb09/attending/jdwcornell

http://heweb09.jdwcornell.com/api/heweb09/attend session=TPR1 (POST)

http://heweb09.jdwcornell.com/etherpad/css/jdwcornell-heweb09-css1

http://heweb09.jdwcornell.com/etherpad/js/jdwcornell-heweb09-js

Better or Worse Getting to HighEdWeb 2009

Worse

What’s worse, 40 minutes of a bumpy airplane ride or the guy sitting next to you is big as an ox and he sneezes. What’s worse, the cab driver sounds like he has emphysema or arriving in a strange city with $40 in your pocket and the cab costs $30. What’s worse, the annoyingly catchy tune blaring from the cell phone in the next hotel room or the person that kept calling and burning that tune into my head.

Better

What’s better, getting to Milwaukee for #heweb09 or having laughs, beer and good times with some of the folks presenting. What’s better, crashing a private party at Mo’s or finding the private-private party that was behind the private party. What’s better, finding hidden cash to buy a couple beers or paying a single-digit tab for several beers.

If I return home without gaining 10 lbs because of all the beer and good food in Milwaukee or returning without swine flu – those would be good things. Learning something I can put in to practice at my shop or getting some swanky swag – those would be good things.

Let Geek Camp begin.

Don’t let down during the build up to a conference

CoIB’s post this morning brings up another good point about conferences – maintain interest. Don’t burn out your excitement planning to get there. Leave some thrill for the days you make new friends, get inspired with new ideas, and try to absorb information like a sponge. Yes, planning is fun, but the point of any conference is to meet peers and learn something.

I’ve experienced burnout as both the planner and the attendee. It’s tough to keep people interested after you let them know registration is open and they register. They either forget about it or they do everything there is to do on your website in a week and then forget about it.

Last year’s SXSW was a good example of burnout before the conference started. They opened up registration in September for a conference in mid-March. I was an early-bird and tried to learn everything I could about the events at the conference, the location, other events happening, etc. By October I was burned out. I didn’t think about it (or tried not to) until February. During my initial sweep I registered for the newsletter, subscribed to the RSS feeds, and registered on the somewhat anemic social networking site. Not much traffic came through until January – then it trickled in. My interest grew again and I started to pay attention to details like schedule changes and planning my schedule.

This year, at HighEdWeb 2009, the build up has been gradual. They have a social networking site (ning.com) that keeps my interest. Then there are tweets to keep up interest – even after the early-bird deadline.