Well, I finally got my Dear John letter from YouTube. They’re raising their monetization requirements and kicking little guys to the curb if they don’t have the numbers. The new threshold is 1,000 subscribers and 4,000 hours of view time in the past 12 months.
The Great YouTube Demonetization Controversy Continues
Folks want to blame Logan Paul for this latest policy change. He’s a popular (15 M subscribers) YouTube creator who posted a video where he showed a dead body in a Japanese forest known for hosting suicides. A YouTube spokesperson had this to say, “Sometimes our systems get it wrong, which is why we’ve encouraged creators to appeal.” (Source: The Guardian). I say sometimes they don’t get it at all, but I don’t blame Logan Paul. I blame YouTube: adopting weak business practices and morphing into a traditional media outlet replete with ass-kissers for advertising dollars.
I guess there’s Vimeo…